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People Of Play Unveils Lineup For Virtual PR And Marketing Conference

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Following some of the founder's successful events, People of Play (POP) will host the first in a series of quarterly PR and marketing community talks this Thursday, April 21, from 1:00 to 4:00 p.m. The first event will take place live in the Virtual POP pub on peopleofplay.com.

POP today presented the full program of the event, along with a detailed list of speakers for the toy industry, including manufacturers, marketers and public relations.

VIRTUAL CONFERENCE PROGRAM 13:00 Hello and keynote speech

  • Carly McGinnis – President and Exploding Kittens, Inc.
  • Michel Litzki – Founder of Litzki PR
  • Mary Cousin – Founder of Chicago Toy & Game Group, dba POP
  • 14:00 Influencers and Social (earned and paid)

    Moderator: Rachel Griffin, co-founder of Playwise Partners

    Speaker:

  • Mindy Stumpf – Head of Communications and Public Relations, Radio Flyer
  • Amy Friedland – Executive Vice President, Freeman PR
  • Kelsey Wheeler – Litzky PR
  • Alexa Vogue: Great PR and marketing
  • 14:30 Traditional media (earned and paid)

    Moderator: Genna Rosenberg – General Director of GennComm

    Speaker:

  • dr. Cheryl Robinson – Forbes Contributor, founder of Ready2Roar.
  • Marisa LaScala – Editor-in-Chief, Parenting and Relationship, Home Care
  • Bridget Carey – Chief Publisher, CNET
  • Ethan Alter – Chief Writer, Yahoo Movies / Yahoo TV
  • 15 Broadcasting: TV, broadcast, radio, podcast

    Moderator: Kathleen Thomas, Brilliant President, Public Relations and Marketing

    Speaker:

  • Kathy Sharp-Ross – Re-Invention Exchange Podcast
  • Christy Damato – Litzky PR
  • Beth Cochran, Tamron Hall producer overseer
  • Eric Jones Jr. – General Producer: ABC News / Good morning America, Race and Culture
  • 15:30 Events and Activities

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    Moderator: Sean Smith, Head of Osmo Global Communications

    Speaker:

  • Kaylee Easton is vice president of Litzky PR
  • London Detrick – Head of Global Public Relations, MGA Entertainment
  • Elitza Jean-Charles – CEO and founder of Healthy Roots Dolls
  • 16:00 Closing of the main report "Ilham"

  • Dan Gingiss, Life at the Crossroads of Marketing and Customer Experience
  • 16:10 Networking in Pub-Pop

    This event is free for all public relations and marketing professionals, registration is required. A POP profile is recommended, but not required for members.

    The organizers of the first POP event were Cousins โ€‹โ€‹and Litzky, as well as Carrie Bean (The Walt Disney Co.), Rachel Griffin (PlayWise Partners), Dana Moncrief (Moose Toys), Sarah Rosales (Jazwares), Tammy Smitham (d. Spin Master). , Kathleen Thomas (Brilliant Public Relations & Marketing) and Lisa Wuennemann (PlayMonster).

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